- OptimizeSmart Newsletter
- Posts
- How to Track Large Purchases in GA4 & Target High-Value Buyers in Google Ads.
How to Track Large Purchases in GA4 & Target High-Value Buyers in Google Ads.
💥 🤯 🚀 Here is how you can track large purchases in GA4 and then target high-value purchasers in Google Ads. 👇
1) Create a new custom event in your GA4 property with the following configuration (check the screenshot).