Insights on Voice AI, GA4, and data analytics
# Cold calling means contacting someone who has not previously opted in or given permission. If prior consent exists, it is no longer cold calling; it
Understanding PBX is crucial because it’s the “traffic controller” for business calls. It decides how calls flow, who they reach, and when AI can
Note: This article is in conjunction with the following articles: Understanding PBX for Voice AI, Overflow and After-Hours Voice AI Receptionist and Understanding Call
The following are the 15 best practices I follow for improving SMS deliverability for Voice AI: Notes on 15 Best practices for improving SMS deliverability
Conductor is the built-in AI assistant from Retell that helps you build and test your Voice Agents using simple English. Conductor is free to
RingCentral is a big name. Their AI receptionist looks polished in a demo. So why pay for something custom-built? The polish you see in
Here is how most Voice AI agencies handle client billing: 1. Log into your provider dashboard. 2. See workspace-level totals. Not per-client. 3.
Mapping dependencies means going through each GA4/GTM/Server-Side Tagging project deliverable and asking: what has to already be true, decided, implemented or accessible
In this article, I show you step by step how I use Claude for conducting GA4/GTM/Server Side Tagging audits in great detail even
What is Conductor in Retell AI? Conductor is the built-in AI assistant from Retell that helps you understand, plan, build, refine and test your
So I want to tell you about something weird that happened while I was building a voice agent this week, because I think it'
This voice AI agent (AI Receptionist) for a law firm can speak in both English and Spanish, collect all the lead information, and work 24/
Understanding the following terms in the context of Google BigQuery Storage can help you make informed decisions about managing your data and optimizing storage costs:
BigQuery cost optimization refers to the process of minimizing unnecessary expenditures while still meeting the performance and data analysis requirements. Contrary to popular belief, Google
It's like a wrench manufacturer calling itself the best HVAC contractor. The wrench matters. But nobody's hiring the wrench to diagnose
I found a cool n8n workflow by a user named 'aliasoblomov' on GitHub, which is worth "studying". It's a
The Conversion Paths report in GA4 shows users’ paths that lead to conversions (conversion events) under a particular attribution model and in a particular time
In this article, I will show you how to query GA4 data in BigQuery without understanding a single line of SQL code. I have been
GA4 uses a placeholder called ‘(not set)’ whenever it does not receive any information for the ‘Landing Page’ dimension: The following are the 10 methods
What is Model Comparison in GA4? As the name suggests, the Model Comparison report in GA4 is used to compare different attribution models to each
The following are the top reasons why your Facebook and Google Analytics do not match: #1 Facebook ad Clicks and Google Analytics Sessions are fundamentally
Follow the steps below to connect and transfer data from Google Sheets to BigQuery: Step-1: Navigate to your BigQuery account: https://console.cloud.google.
Note: Before you move forward, make sure that you have connected your GA4 property with a BigQuery project. If you haven’t then check out
Analysing data trends in Google Analytics is an age-old and powerful tactic used to measure the performance of marketing campaigns over time and predict
One of the most frequently asked questions is to ‘How to create a marketing strategy’. I use 5W1H to create and analyze a marketing strategy,
In the next few minutes, I will show you ten different techniques that will help you in migrating from being data-driven to being data-
What is the Attribution Problem in Online Marketing? An attribution problem occurs in online marketing when you can not determine the primary source of conversion
Why use Google Tag Manager preview mode? When you are working with Google Tag Manager, you are creating different types of tags, triggers and variables.
JavaScript is the most popular programming language in the world. It is easy to learn (thus widespread adoption), client-side (thus very fast, no server-
The word ‘element’ in ‘element visibility trigger’ refers to an HTML element. This element could be <head> tag, <body> tag, <