Data Analysis - Optimize Smart (Page 2)

Data Analysis

What matters the most to a business: Conversion Volume or Conversion Rate? There are three camps involved in this debate:

6 min read

Data Analysis

Nobody wants to be average, and yet we all love averages. That is why our analytics reports are all jam-

10 min read

Data Analysis

The following article is an excerpt from my best selling book: Maths and Stats for Web Analytics and Conversion Optimization

17 min read

Data Analysis

What really is data reporting? Data reporting is about interacting with people and getting your recommendations implemented on time. Data

25 min read

Data Analysis

You must have heard of something called ‘predictive analytics‘ at some point in your life as a marketer/analyst. The

33 min read

Data Analysis

The role of statistics in the world of web analytics is not clear to many marketers. Unfortunately, by and large,

12 min read

Data Analysis

If you want to advertise on any marketing platform for free with an unlimited marketing budget then you need to

5 min read

Data Analysis

Do you want to go into the technical side or the non-technical side of web analytics? The technical side

30 min read

Data Analysis

If you want to increase your chances of getting a real lift through A/B tests then you need to

20 min read

Data Analysis

What is a key performance indicator (KPI)? A key performance indicator (or KPI) is a metric that is one of

42 min read

Data Analysis

This article will show you the best Excel charts for data analysis, presentation, and reporting. You will learn about the

32 min read